Travel Agency Manager ANZSCO Code: 142116

A Travel Agency Manager is a professional responsible for overseeing a travel agency’s operations, administration, and strategic direction. This role involves managing staff, developing travel packages, maintaining client relationships, ensuring exceptional customer service, and achieving financial goals. The manager coordinates travel arrangements, negotiates with suppliers, handles customer inquiries and complaints, and implements marketing strategies to attract and retain clients. The position requires strong leadership, organizational, and communication skills and a comprehensive understanding of the travel industry and relevant regulations.

Travel Agency Manager ANZSCO Code: 142116

Occupation description

A travel agency manager plans and oversees the company’s day-to-day activities.

Occupations considered suitable under this ANZSCO code:

  • Travel Agency Branch Manager

Occupations not considered suitable under this ANZSCO code:

  • Travel Counselor
  • Travel Agent
  • Sales Agent
  • Tour Guide

These jobs need the necessary skill level or are categorized differently in ANZSCO

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    Group allocation:

    VETASSESS Group C occupation: Travel Agency Manager

    This occupation requires qualifications, such as a bachelor’s or higher degree, that are assessed as comparable to the educational level of an Australian Qualifications Framework (AQF) or experience in the related field.

    Applicants must have fulfilled at least one of the following four criteria (1–4):

    Extra credentials in a highly applicable topic of study correspond to the following levels:

    • AQF Diploma
    • AQF Advanced Diploma
    • AQF Associate Degree or
    • AQF Graduate Diploma

     Bachelor’s degree or higher degree includes:

    • AQF Master’s Degree or
    • AQF Doctoral Degree

    Highly relevant paid employment duration (20 hours or more per week)

    • 1–3 minimum number of years of highly relevant work experience in the specified occupation gained during the five years before the application date for a skills assessment and at a suitable skill level.
    • 4 A minimum of 6 years of relevant work experience is needed, with at least one year of highly relevant work completed in the five years before application and five years of relevant work (which may have yet to be completed within the last five years).

    Suppose employment occurs before attaining the certification at the requisite level. In that case, an applicant must have at least one year of highly relevant work at an adequate skill level within the last five years. The final five years of pre-qualification could fall within the previous ten years. A favourable evaluation of the degree of qualification and length of employment is necessary for a favourable conclusion of the Skills Assessment.

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    Qualification and Employment Criteria


    This occupation requires a qualification in:

    • AQF Advanced Diploma, Associate Degree, Bachelor, Master and Doctoral level.


    • Travel Management
    • Tourism Management
    • Retail Management
    • Business Management


    Highly relevant tasks include, but are not limited to:

    • Deciding on the travel agency’s product mix, stock levels, and service standards.
    • Establishing and carrying out marketing and purchasing strategies as well as pricing.
    • Promoting and publicizing the products and services offered by the business.
    • Supplying clients with goods and services as well as product usage advice.
    • Preserving documentation of financial activities and stock levels.
    • Creating a budget for the organization.
    • Regulating personnel hiring, training, and oversight.
    • Ensuring adherence to rules about occupational health and safety.

    Employment information

    Travel agency managers can oversee a smaller, independent company or a retail location of a more prominent travel agency. They will be in charge of the agency’s day-to-day operations, personnel management, sales targets, company development, marketing, and financial management. They might also consider novel goods and travel locations.

    Applicants must be informed of online booking platforms, customer service guidelines, and the most recent advancements in the travel industry when managing a travel agency. Although most travel agency managers operate in public retail, some may also focus on business travel or specialist markets.

    Supporting material for assessment

    When applying for a skills assessment, please provide enough documentation to back up your employment claims, qualifications, and identity proof. The VETASSESS website contains a comprehensive list of the necessary documents.

    An organizational chart must be submitted if you nominate someone for a managerial position. This diagram ought to show:

    • The letterhead of the business
    • Your role in the company
    • The jobs that report to your immediate supervisor and direct subordinates, as well as the jobs of your superiors and subordinates.

    The department’s position within the larger organizational structure should also be shown on the chart.

    Suppose your employer is unable to give you an organizational chart. In that case, you must submit a statutory declaration explaining the needed information and why you cannot offer it.

    If you are a self-employed sports centre proprietor, you must provide the employment documentation on our website under the Eligibility Criteria section.

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